Increase My Physical Therapy Prices, Really??
Don’t be negative. Should you decrease your physical therapy prices? Accept lower reimbursement? Spend more time and energy on sessions even when not/hardly getting paid? A lot of negative news is ringing throughout the physical therapy private practice world, but I want you to know…these are the best of times. There’s so much to be thankful for and so […]
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What’s Inside Your House?
Which do you want filling your practice? Patients gained through… Benefits of This Type of Patient Patients referred by family and friends: Spend 10x more money out of pocket than those gained by marketing/advertising. That’s why cash based practices primarily pursue this type of patient. Oh, and btw, the physical therapy private practice of the future […]
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You Should Be Scared About This…
The government is coming after you…even if you did nothing wrong. You never think about physical therapists as being a danger to society, or the country, but that’s the new campaign spearheaded by Medicare and the government. Physical therapists are the “flavor of the month” in the government’s pursuit for more monies in this never ending […]
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Indecision = Death
The world of private practice, healthcare, consumer and physician mindset is changing so fast if you stand still you are as good as dead. What are you going to do?! You know there are things you HAVE to do, so why aren’t you doing it? You want to ‘wait and see’? …that’s called INDECISION. And […]
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Is Physician Marketing Dead?
Let me start by saying I DON’T LIKE PHYSICIAN MARKETING. I remember when my first practice was failing and, as a last resort, I went door-to-door to physician offices almost every day. I always had a sinking feeling in my stomach when marketing to physicians. Not enough to make me vomit but definitely enough to […]
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