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Physicians Are Saying (and you will be surprised) …

Physical Therapy Marketing to Doctors Every so often, I like to survey doctors and find out what they are really thinking. It’s important to know how they think and what matters to them since that’s the first step in building loyalty.  This is true in every relationship actually.  I ask them several questions, but today I would […]

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How to Sell Wellness & Elective Services

If you are not selling elective and wellness services well by now… you need to start soon. Practices that will grow into the future will not only offer traditional “therapy” services but elective and wellness services, and sell them well. Services such as… Stress Relief Fitness Performance Enhancement Massage Weight-Loss 830laser Yoga and more… Now […]

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$10,000 Per Hour Secret for Those in Private Practice

Private Practice Can Keep You Busy Doing the Wrong Things! Most failing practices seem to share a common denominator, the owner of the physical therapy private practice is not doing what he or she is supposed to be doing. The owner is wasting time. Time is more valuable than money. Money always comes and goes […]

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Marketing in the Summer

Marketing a Private Practice in the Summer is Done Very Differently! Summertime can be a tricky time for many physical therapy clinics. Most practices see a decrease in patient volume (not to mention more no-shows and cancellations).  If you want to maintain a good healthy level of business during summer, it’s important to remember the […]

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Indecision = Death

The world of private practice, healthcare, consumer and physician mindset is changing so fast if you stand still you are as good as dead.  What are you going to do?!  You know there are things you HAVE to do, so why aren’t you doing it? You want to ‘wait and see’? …that’s called INDECISION. And […]

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