Tag Archive

Tag Archives for " Secrets course "

HIPAA “Beefing-Up” Enforcement

Is your practice at risk? Are your HIPAA forms and procedures in compliance? Most physical therapy practices are falling short and don’t even know it. HIPAA regulations are serious and not just mere technical compliance anymore. Patient privacy and protecting health information is a hot topic today and the U.S. Department of Health and Human Services said they will strengthen […]

Continue reading

How to Sell Wellness & Elective Services

If you are not selling elective and wellness services well by now… you need to start soon. Practices that will grow into the future will not only offer traditional “therapy” services but elective and wellness services, and sell them well. Services such as… Stress Relief Fitness Performance Enhancement Massage Weight-Loss 830laser Yoga and more… Now […]

Continue reading

Is Physician Marketing Dead?

Let me start by saying I DON’T LIKE PHYSICIAN MARKETING. I remember when my first practice was failing and, as a last resort, I went door-to-door to physician offices almost every day.  I always had a sinking feeling in  my stomach when marketing to physicians. Not enough to make me vomit but definitely enough to […]

Continue reading

Physical Therapy Marketing Ideas on Mega Free Sites

Your physical therapy marketing have to evolve. Important:  if you are serious about growing your therapy private practice in this new century, you must read this entire page. Don’t limit your physical therapy marketing ideas to ‘old school’ ways.  There are tons of mega sites that allow free advertising, promotions, and offers to consumers.  Take advantage of these […]

Continue reading

A Physical Therapy Marketing Plan to Consumers Directly

Physical Therapy Marketing Plan Secrets to Consumers Directly A physical therapy marketing plan that doesn’t target consumers directly isn’t a plan at all.  One cannot sit around waiting for physicians to refer any longer. You must get up and take action! Why? Physicians are referring less due to the increased patient co-pays and deductibles (and lack of […]

Continue reading