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HIPAA “Beefing-Up” Enforcement

Is your practice at risk? Are your HIPAA forms and procedures in compliance? Most physical therapy practices are falling short and don’t even know it. HIPAA regulations are serious and not just mere technical compliance anymore. Patient privacy and protecting health information is a hot topic today and the U.S. Department of Health and Human Services said they will strengthen […]

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Physical Therapy Marketing Ideas on Mega Free Sites

Your physical therapy marketing ideas have to evolve. Important:  if you are serious about growing your therapy private practice in this new century, you must read this entire page. Don’t limit your physical therapy marketing ideas to ‘old school’ ways.  There are tons of mega sites that allow free advertising, promotions, and offers to consumers.  Take […]

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A Physical Therapy Marketing Plan to Consumers Directly

Physical Therapy Marketing Plan Secrets to Consumers Directly A physical therapy marketing plan that doesn’t target consumers directly isn’t a plan at all.  One cannot sit around waiting for physicians to refer any longer. You must get up and take action! Why? Physicians are referring less due to the increased patient co-pays and deductibles (and lack of […]

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